AdReady Blog

Facebook, Twitter Key To Small Business Marketing

Contact said that small businesses seem to use social media as a complementary tool to other marketing efforts — since it found that 95% of respondents use Web site marketing, 91% use email marketing, 77% use print advertising, 53% use event marketing and 69% use online advertising.

The latter was the focus of American Express OPEN on Monday as it launched AdManager, an AdReady-powered platform designed specifically to help small businesses create, target and measure display advertising.

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