AdReady Blog

Why 2016 is NOT the Year of Cross-Device Advertising

Only one month in and 2016 already feels like the Year of Everything: social, display, ad-blocking, etc. For Mike Juhas, Senior Director of Sales for AdReady, this is no surprise. “Contrary to popular myth, in our industry the ‘new hot thing’ doesn’t just blow into town, get huge and then disappear. The best ‘next new things’ start […]

CPXi Division Acquires Integral AdScience Certification

AdReady works hard with advertisers to guarantee that their ads get viewed. We believe that guaranteed viewability ensures quality placement on top sites, and with AdReady, clients only pay for ads that were actually seen. bRealTime, another division of CPXi, also holds viewability in high esteem. Recently, the division was recognized as an Integral Ad […]

AdReady Partners with HitPath to Provide Real-Time Performance Tracking

Previously posted on Digital media company CPXi leverages the HitPath platform to create customized solutions enabling the growth of both the company’s performance based offerings: media management division, AdReady, and standalone affiliate network, Affiture. AdReady needed effective, reliable performance feedback in order to provide customers with the best service and increase profits. The AdReady […]

Extend Your Audience With AdReady

You may have heard of  ‘Audience Extension,’ but what exactly is it? Michael Juhas, Senior Director of Sales for AdReady (a division of CPXi), puts it this way: “Advertisers seek direct publisher relationships often times to hit a specific audience. Audience Extension provides advertisers the ability to capture that audience in many different environments – […]

AdReady Customer Testimonials

AdReady provides best-in-class programmatic technology and managed media services to brands, agencies and performance marketers. Our clients are able to drive efficient and effective digital ad campaigns across all available channels. But don’t let us tell you – let them speak for themselves!   “My clients were continually asking to roll more of the media […]

AdReady Scores Big With Fantasy Football Campaigns

Fantasy sports participation has exploded in recent years, and according to reports from the Fantasy Sports Trade Association (FSTA), nearly 57 million people in the US and Canada will participate in a fantasy sports league this year, up from a mere one million participants in the early 1990s. Fantasy sports has grown into a $26 […]