AdReady Blog

Utilizing Digital Advertising for Sports Sponsorships

Intersport Activation Summit: Utilizing Digital Advertising for Sports Sponsorships By: Chris Shreeve, Account Executive   I had the privilege of attending the Intersport Activation Summit at the classy Ritz-Carlton Hotel in San Francisco and it did not disappoint. The attendee list included dozens of professional sports organizations from all of the top leagues, as well […]

CPXi Officially Certified Under IAB QAG 2.0

The Interactive Advertising Bureau (IAB) announced via a press release today that CPXi and 28 other companies are officially certified under the IAB Quality Assurance Guidlines (QAG) 2.0. These revised guidelines, released in July 2013, are part of the industry’s efforts to increase brand safety and transparency in the digital ad landscape. Mike Zaneis, Executive Vice President and General […]

Programmatic Creative Roadshow Stops in NYC

On April 17, 2014, CPXi President Jeff Hirsch, along with valued client, Angela Bostick of Emory University, presented at the first ever AppNexus Partner Series in New York City. Hirsch and Bostick were joined on stage by Arun Mani, VP of Sales at Appnexus.  The trio discussed the benefits of using programmatic creative, a non-traditional […]

Meet the AdReady Team – Part 2

A few weeks ago we introduced part of our team, now meet the rest! Jessica Dolence, Lead Designer I moved to Seattle shortly after graduating from the Herberger Institute for Design and the Arts at Arizona State where I received a BFA in Intermedia.  My mini Dachshund and I love living in the PNW and […]

Meet the AdReady Team – Part 1

Meet our team: Aaron Finn, Senior Vice President I am one of the co-founders of AdReady and very excited to be joining the CPXi team. Prior to founding AdReady in 2006 I managed Classmates.com’s online marketing programs. I currently live in the Midwest, Iowa to be exact, with my wife and 4 children and commute […]

CPXi Acquires AdReady

CPXi Rounds Out Media Offerings with Addition of Leading Self-Serve Programmatic Creative Platform New York—October 1, 2013—Global digital media holding company CPXi (formerly CPX Interactive) has acquired Seattle-based AdReady, whose programmatic creative platform has been used by over 8,000 customers running over 500,000 ads. The acquisition brings CPXi one step closer to top global brands […]

AppNexus Category Enhancements Now LIVE!

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AdReady customers now have access to an enhanced AppNexus offering, enabling advertisers and agencies to fine-tune their contextual targeting. Just a few of the benefits include: Increased Granularity of Current Content Categories- Pre-existing content categories have been further broken out to accommodate more precise contextual targeting. Brand New Content Categories- This includes seasonal content categories […]

New Site Targeting Options Ready for Use

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AdReady is proud to announce a new product feature! As part of our endeavor to make display advertising simple and accessible for any sized business and any sized budget, we are on a continuous mission to expand the reach available within our platform. To uphold this mission, we have built an additional site targeting option […]

AdReady – Making Mobile As Easy As Display

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  • Category: Blog

AdReady’s display advertising solutions have always made it extremely easy for countless advertisers to maximize the return for their online advertising dollar. With the large uptick in mobile-specific websites and experiences, as well as the sheer growth of smart-phone and tablet usage, the need to extend AdReady’s solutions to make mobile advertising just as easy […]